A Greg Norman Production Company Event
Mayakoba Golf ClassicAn Official PGA TOUR Event
El Camaleón Golf Club|Playa del Carmen, Quintana Roo, México
"Kick Off" Press Conference With Tim Finchem And Greg Norman

Feb., 20, 2007
Transcript by ASASP Sports

COMMISSIONER TIM FINCHEM: Thank you for being here, your presence means a lot for what we want to accomplish this week. Mr. Mayor, thank you for your words and we're delighted with your hospitality. All of the people from OHL, congratulations, it's really a very special development that's happening here. And Greg Norman, it's always good to see you and we're delighted that we can partner with Greg in bringing this tournament forward.

Finchem: "From a PGA TOUR perspective, we are delighted to be here today."

Let me just first say that from a PGA TOUR perspective, we are delighted to be here today. A lot of planning has gone in to being here, a lot of effort, and we appreciate the efforts of countless people here and in the area who have stepped up to support including Great White Shark Enterprises to put this together. Thank you for that.

This is first time for a PGA TOUR event in Mexico. We have played the Nationwide Tour in Mexico. We have played the Champions Tour in Mexico, and in 2002, we played the World Cup over in Puerto Vallarta. This is the first time for a PGA TOUR event. I think it's a good partnership, the idea of putting together a quality PGA TOUR event; it's good for the PGA TOUR and good for golf. It's also good for Mexico, the tourism industry, for OHL and to get people to learn about the fact that there is quality golf in Mexico to be enjoyed, particularly in the United States, but also around the world.

As we look at this partnership in the next six years, I think there are four or five really good reasons why we are so confident that it will be not just successful, but impactful. The first reason is the golf course. Greg Norman has designed a real gem of a golf course which is not surprising to us. Greg Norman has designed a golf course in Atlanta, Georgia that has been on the PGA TOUR for a good number of years and is a stand-out golf course. Greg Norman has a reputation that we have witnessed. He is an architect who came up with a plan and a strategy of the golf course, but he uses his skill, which is hands-on. He spends an enormous amount personal time to assure that the golf course comes to fruition. And as I went around this golf course today, I can see that he delivered on that expectation again here, and it is very special.

I talked to a number of players this morning, and to a man they are very excited about the opportunity to play Greg's course here. And it all starts with what the fans are going to watch on television, and that's quality golf.

The second thing is we have a great field. Every PGA TOUR event is filled with the best players in the world. But this week, we have 42 players in this field who have won tournaments on the PGA TOUR. We have eight players who have won major championships. We have players in this field who collectively have won 145 times on the PGA TOUR. These are really world-class players who represent the best the PGA TOUR offers week-in and week-out through the year.

The third thing is that because of the growth of the international focus on the sport, we're delighted to be able to tell you that our telecast this week will be broadcast in over 200 countries around the world to half a billion homes, and in doing so will carry the message of quality; the quality of the golf experience that is available here for others to come and enjoy.

And the last thing I will point out is that this tournament is very much part of the new FedExCup competition on the PGA TOUR. There will be 12,500 FedExCup points awarded this year. The winner will earn 2,500 points. And that is not the only reason, but certainly one of the reasons why so many great players have come south to take advantage of the opportunity this week.

Let me just conclude by saying that I want to thank, again, the Governor and the Mayor for being here because your presence means so much to the stature of what we're doing this week with this tournament. But also everybody who is here, the members of the media, the volunteers who are helping, the staff of Great White Shark that are managing the tournament, thank you for what you're doing to put on a first-class PGA TOUR event. Salvador and -- -- yes, indeed, they can do it just as well as we can. Thank you very much.

Norman: "To the PGA TOUR I want to thank them for taking the opportunity to play at Mayakoba, and [to] the GOLF CHANNEL, for broadcasting to 200 countries around the world."

GREG NORMAN: Good morning and good afternoon everybody, Mr. Mayor, Governor, Commissioner Finchem, and Salvador. (Laughter).

From my perspective as a planner, as an owner of the company and being in the business of golf course design and playing in over 32 different countries around the world building golf courses, it's an honor to be standing here. I've been coming down to this part of the world for over 21 years, and I've seen lot of change, from Cancun, all the way down here to Mayakoba. It's absolutely incredible to see the transformation change, and it can only come from one reason, to and create this destination for everybody to come to. We have some beautiful weather, beautiful beaches.

Now, I've been fortunate to play golf all over the world as a professional and I've also experienced the land of all the great golf destinations and around the world so to see something like the Mayakoba, one of the best -- and outstanding and recognize that and take advantage of it and creating this destination. Thank you for that.

But from my golf course design perspective and other guys chasing the ball, the guys that are here this week, I want to thank them for the tremendous effort in creating a supreme destination to play.

And to the PGA TOUR I want to thank them for taking the opportunity to play at Mayakoba, and the GOLF CHANNEL, broadcast to 200 countries around the world is a great showcase of the PGA TOUR.

I'm looking forward to seeing the outcome of the results. I know this golf course is difficult, but I'm sure there are high-quality players this week that can handle a way of figuring out how to beat this place. I really want to thank you, Governor, Mayor, thank you again.

Mayakoba is situated just south of Cancún on México's prized Caribbean coast - the Riviera Maya. A mere 40-minute drive from the towering hotels of Cancún visitors will discover a completely different experience. Here, nestled in a lush natural paradise, lies Mayakoba, a truly unique resort destination. Mayakoba is comprised of five luxury hotels, each featuring a range of culinary and spa experiences. An 18 hole Greg Norman championship golf course, El Camaleón, managed by Fairmont Hotels & Resorts, offers players an ever-changing terrain that moves gracefully from mangroves to the sea. Created to harmonize with the unspoiled tropical forest, Mayakoba is connected with a series of lagoons enabling guests to wander effortlessly from place to place through the resort using the "lanchas" (covered boats) as well as a network of trails. Mayakoba, a luxury destination like no other where you are immersed in unspoiled natural beauty and the mysteries of an ancient civilization.
Based in Madrid, OHL has 12,926 employees and an impressive average yearly growth rate of 16.6% since 2002. In 2006, its net sales amounted to 3.3 billion Euros. At the same time, OHL is strongly committed to environmental responsibility and in 2003 produced its first Sustainable Development Report. As Juan-Miguel Villar Mir, the chairman of the board of directors and the author of the report, noted, mindful attention to the long-term health of the environment creates a "virtuous circle" that benefits the company, its clients and the globe. OHL's ecological diligence has served it well in México, where strong government regulations are enforced to protect the environment. A presence in México since 1980, OHL employs 800 people there and has built highways, bridges, hotels and hospitals. The tourism complex at Mayakoba, which will eventually include two or three golf courses and six luxury hotels, is OHL's most ambitious hospitality project to date.
The Greg Norman Production Company (GNPC), a subsidiary of Great White Shark Enterprises, is devoted to event management and sports marketing. In addition to the PGA TOUR's Mayakoba Golf Classic at Riviera Maya-Cancún, the GNPC operates the PGA TOUR-sanctioned Merrill Lynch Shootout. The GNPC prides itself on producing events and marketing initiatives that not only reflect the discerning standards of its namesake, but of its clients as well. Through its myriad relationships within golf, media and event industries, the GNPC is fully capable of providing its clients with a wide spectrum of services that will seamlessly build brand equity and generate a unique marketing and or hospitality medium.
El Camaleón Golf Course at the Mayakoba resort is Greg Norman's latest masterwork. The 7,039-yard layout is unique - not just to México but to the entire world of golf. The course bends through three distinct landscapes--mangrove jungles, limestone canals and stunning, oceanfront stretches of sand. El Camaleón incorporates a cenote, a massive underground cavern, into the heart of the opening fairway. The handsome, Mayan influenced clubhouse that rises above the 18th green will feature a fine dining room with stunning views over the course. The adjoining practice facility and driving range are of international caliber. With Mayakoba's unique system of lagoons, golfers will be able to step out of their rooms and into a boat, which will ferry them directly to the first tee. El Camaleón Golf Course is managed by Fairmont Hotels & Resorts.
Golf FORE Everyone aims to create a fun-filled, diverse and educational program that teaches about the game of golf and its ideals. The program encourages active participation in the game as a participant and as a fan, and facilitates the integration of golf into the lives of all those within the community. Golf PARa Todos is a community program presented and created by the Mayakoba Golf Classic.

The inaugural installment of Golf PARa Todos was held in October 2007 at El Camaleón Golf Club in Playa del Carmen. A monthly program, Golf PARa Todos is open to people of all ages, backgrounds and levels of golf skill or knowledge. For more information, visit www.GolfParaTodos.org.

The Mayakoba Golf Classic at Riviera Maya-Cancún is dedicated to assisting the media in covering this historic event. For more information on press releases, press conferences or attending the event, please contact the Mayakoba Golf Classic's media directors: Lee Patterson (USA) or Elisa Gaudet (Mexico and Latin America).

Lee Patterson
Media Director
Greg Norman Production Company
(704) 553-4790

Elisa Gaudet
Founder, Executive Golf International
Latin America Media Director
NYC office: (646) 678-5747

Wed

Pro-Am Competition

Thu

First Round*

Fri

Second Round*

Sat

Third Round*

Sun

Final Round*

*Broadcast: GOLF CHANNEL

full tournament schedule

El Camaleón is aptly named for its diverse layout and ever-changing landscape, which bends through tropical jungles, dense mangroves and oceanfront stretches.

about el camaleón